# Breaker for media and publishers

Source: https://joinbreaker.ai/publishers

**Send at scale. Reach the inbox. Monetize every issue.** Breaker runs deliverability for your list, verifies the clicks you report to advertisers, and fills unsold space with programmatic ads.

## A deliverability team comes standard

Breaker's team manages your mail streams. Warmup, routing, list hygiene, and reputation monitoring run in the background while your editors stay on the story.

1. **Managed warmup**: new domains ramp on a schedule the team watches.
2. **Reputation monitoring**: sender scores tracked per mailbox provider.
3. **List hygiene**: dead and risky addresses leave before they hurt you.
4. **Smart routing**: sending logic tuned to your volume and your audience.

## Ad reports your sponsors can trust

Security scanners click every link in every send. [RealClick](https://joinbreaker.ai/realclick.md) strips those clicks from your reporting, so the numbers you hand an advertiser hold up. In recent campaigns it excluded four of five clicks as automated. A sponsor report shows impressions, RealClick-verified clicks, and verified CTR side by side.

## Fill unsold inventory with programmatic ads

Breaker partners with PatternIQ to bring programmatic ads to newsletters. Its AI matches each ad to each reader instead of running one ad for the whole list. Set it up with an HTML snippet and start earning on space you were not selling.

> "Email remains one of the highest-intent environments on the internet, and better ad matching creates more value for publishers, advertisers, and readers alike." (John Catsimatidis Jr, CEO, PatternIQ)

## Built for your volume

- **Dedicated infrastructure**: your own sending setup, sized to your list and your schedule.
- **White-glove migration**: the team moves your list, templates, and archive for you.
- **White-glove support**: a team that knows your account, on hand when you need them.

## Talk to the team

Walk us through your list and your ad book and we will show you Breaker on your numbers: https://calendly.com/ben-billups/breaker